The days of CSDs being associated with "sugar," "unhealthy," and "convenient" are behind us. Driven primarily by younger consumers (Gen-Z and Millennials), there's a clear market shift towards "better-for-you" formulations. We explore how brands are competing with active health claims, ingredient transparency, and adventurous flavour profiles.
A special thank you to Anneri Carinus, Marketing Manager and Business Development at Synercore, for her contribution.
Codex 192 and South Africa's FCD Act both require labels to clearly disclose a product's true composition — not rely on its name or shape. Since 2018, enforcement has fragmented across Health, Agriculture, the SABS and the NRCS, and local rules have increasingly let form and naming (sausage, patty, meatball) substitute for real compositional disclosure. The result: product names that often disguise, rather than reveal, what's actually inside. — Dr. Francois Mellett
Meet the spoilage culprit hiding in plain sight: Bacillus spp.
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- Dr. Tertius Cilliers, Synercore CEO
